If you've ever opened ChatGPT, typed something in, and thought "I don't think I'm using this right," you're in exactly the right place.
A few things before we start. You are not behind. You don't need to be a tech person. And you definitely don't need to watch 47 tutorials to use AI in your business. You just need one clear place to begin, and that's what this is.
In the next 15 minutes you're going to use AI to make something you can actually use, a caption, an email, a plan, and walk away thinking "oh, I can do this."
Part 1: Where AI actually fits
AI doesn't belong everywhere in your business, and trying to use it everywhere at once is exactly why it feels overwhelming. Here's where it earns its keep first for a non-technical business owner. See how many sound like your week:
Writing captions and content. You stare at a blank screen too long. AI gives you a first draft, you make it sound like you.
The emails you send over and over. Booking replies, "here's what I offer," follow-ups. Build them once, reuse forever.
Planning your content for the week. Brain-dump your ideas, let AI organize them into a simple plan.
Turning one thing into many. One blog, one video, or one idea becomes captions, emails, and posts.
The annoying small stuff. Summarizing notes, cleaning up a message, rewording the paragraph that won't cooperate.
Answering the same client questions. Turn your FAQs into clear, friendly answers you can copy and send.
If even two of these sound familiar, you already have a reason to use AI this week. Start with the one you do the most. That's where you'll feel the time come back first.
Part 2: Your 10 plug-and-play prompts
Copy one, paste it into ChatGPT, and swap in your details where you see [brackets]. The more you tell it about you, the better it gets. You're not writing code. You're briefing a really fast assistant.
Content & captions
1. The caption helper
"I'm a [your business] who helps [who you help]. I want to post about [topic]. Write me 3 Instagram caption options in a warm, friendly voice. Each one should start with a different hook, and end with a simple call to action to [what you want them to do]."
2. The 'make it sound like me' fix
"Here are 3 things I've written: [paste a caption, an email, and a text]. Study my voice, the warmth, the rhythm, the words I actually use. From now on, match this voice when you write for me. Confirm you've got it, then wait for my next request."
3. The content-idea generator
"Give me 10 content ideas for [your business] that would help [who you help]. Mix these types: a quick tip, a myth I can bust, a behind-the-scenes, a common question, and a relatable struggle. Keep them specific to my world, not generic."
Emails & client communication
4. The reusable email template
"Here's an email I send a lot: [paste one you've sent]. Turn it into a reusable template I can use again. Give me 3 versions: warm, brief, and detailed. Use [brackets] for anything I'd swap out each time."
5. The 'I don't know how to word this' helper
"I need to send a message about [the situation]. Help me say it clearly and kindly. Keep it short and professional, and don't make it sound stiff or robotic."
6. The inquiry responder
"Someone just asked about working with me. Here's what I offer: [paste your services/prices]. Write me a warm reply that answers their question, shares the right option for them, and invites them to [book a call / reply / next step]."
Planning & getting organized
7. The week-of-content planner
"Here are some ideas rattling around in my head: [brain-dump everything]. Organize these into a simple content plan for one week. Tell me what to post each day and what type it should be. Keep it realistic for a busy solo business owner."
8. The 'turn one thing into many' repurposer
"Here's something I already made: [paste a blog, transcript, or long caption]. Turn it into: 3 short social captions, 1 short email, and 5 ideas for quick posts. Keep my voice and the main message the same."
The annoying small stuff
9. The cleanup helper
"Here's something I wrote fast and messy: [paste it]. Clean it up so it's clear and easy to read. Don't make it fancy or corporate. Just make it sound like a put-together version of me."
10. The summarizer
"Here are my notes from [a call or meeting]: [paste them]. Pull out the key points, any decisions, and anything I said I'd follow up on. Keep it short and skimmable."
Want all 10 prompts in one place?
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Part 3: How to actually use these
1. Go to chat.openai.com or open the ChatGPT app. The free version is fine to start.
2. Pick one prompt above and copy it.
3. Paste it in, and replace the [brackets] with your real details.
4. Read what it gives you. Don't love it? Say so: "make it warmer," "shorter," "more like how I talk." The first answer is only a starting point.
5. Tweak the final version so it sounds like you, and use it.
You're not letting AI replace you. You're letting it hand you a first draft so you can edit instead of invent, and editing is a lot faster than starting from nothing.
Your no-brainer bonus
Send me a prompt that flopped. Tried something in ChatGPT and got a useless answer? DM me on Instagram with the prompt that didn't work, and I'll rewrite it for you and show you why the new one lands.
When you're ready for more
If you'd rather learn AI with a group that gets it, the Cohort is a small, live, beginner-friendly program for business owners and professionals. And if you'd rather start with a single live session, check out the monthly Workshop. See all the ways to work together →